ABOUT THIS WORKSHOP

If you'd like to learn how to ideate a campaign that drives change, look no further. 

This Wavemaker workshop will: 

✅ Run through our 5 R's framework: An approach connecting daily behaviours with the lifecycle of consumer products (like plastics or fashion) to identify how we can interrupt that lifecycle, and live more sustainably.

✅ Apply that framework to a festival setting and dream up a (theoretical) campaign together.

You'll also get access to our Campaign Toolkit at the end, to bring everything you've learned together, so you can create lasting change.

WORKSHOP OUTLINE

    1. Where are you in your journey?

    2. The 5 Rs Framework

    3. Recycle

    4. Reuse

    5. Reduce

    6. Refuse

    7. Rethink

    8. Applying the 5 Rs: OG Festival

    9. How to Map Behaviours Against the 5 Rs

    10. 5 Rs Festival Behaviours: Ideas to get your started

    11. Mapping Recycling Behaviours

    12. Mapping Reuse Behaviours

    13. Mapping Reduce Behaviours

    14. Mapping Refuse Behaviours

    15. Mapping Rethink Behaviours

    16. First Steps to Turn Your Idea into Action

    17. Real Life Examples of Campaigns

    18. Example Run-Through of a Campaign Action Plan

    19. Mapping Your Purpose & Impact

    20. Let us know: What was your purpose and impact?

    21. Check-in

About this workshop

  • Free
  • 21 lessons
  • 0 hours of video content